TSX-V: BEAN $0.72 -0.03 -4% Volume: 12,960 February 16, 2018
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Peekaboo Beans Announces a 16 times increase in Recruitment In the First half of January 2018 over same period last year

Jan 22, 2018

VANCOUVER, BC – January 22, 2018-- Peekaboo Beans Inc. (“Peekaboo Beans” or the “Company”) (TSXV-BEAN), a direct-sales retailer of children’s apparel, is pleased to announce an increase of 1600% in stylist recruitment in the first half of month of January 2018. This is the company’s largest recruiting month in history. The company attributes this massive increase to the launch in USA, as well as a momentum push within Canada.

In the USA, 36 billion dollars of products are sold through the direct sales channel and 1 in 7 households in the USA has a direct sales business. Children’s apparel is a 10 billion dollar industry and Peekaboo Beans is the champion in direct sales in the children’s apparel sector, creating products focused on the developmental needs of children.

To date, 24% of the company’s revenue this month stems from the USA, a significant increase due again to a well-executed USA launch.

Traci Costa, CEO of Peekaboo Beans states, “We assembled a strong team prior to launching in the USA, and we have strategically executed on our plan. The results are showing us that the market is ready for this direct sales opportunity. We are absolutely thrilled to see this early response, it is what we predicted and are excited to see this momentum continue to grow over the next quarter”.

About Peekaboo Beans

Peekaboo Beans Inc. is a high-quality, ethically manufactured children's apparel brand sold exclusively through its direct-sales network of Stylists or independent sales representatives. In line with its mission, Peekaboo Beans develops custom fabrics and designs its apparel to promote play in children's lives. Through the direct-sales model, Peekaboo Beans trains women to be entrepreneurs, build a business and generate income on their own terms. Peekaboo Beans has 14,488,701 Common Shares and 1,794,369 warrants outstanding and is the first and only Canadian public company with a majority female board of directors.

Forward-Looking Information

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. This news release may include forward-looking information that is subject to risks and uncertainties. All statements within, other than statements of historical fact, are to be considered forward-looking. Although the Company believes the expectations expressed in such forward-looking information are based on reasonable assumptions, such information is not a guarantee of future performance and actual results or developments may differ materially from those contained in forward-looking information. Factors that could cause actual results to differ materially from those in forward-looking information include, but are not limited to, fluctuations in market prices, successes of the operations of the Company, continued availability of capital and financing and general economic, market or business conditions. There can be no assurances that such information will prove accurate and, therefore, readers are advised to rely on their own evaluation of such uncertainties. The Company does not assume any obligation to update any forward-looking information except as required under the applicable securities laws.

For further information, please contact:

Peekaboo Beans Inc.
Ms. Traci Costa
CEO and President
+(604) 279-2326
traci@peekaboobeans.com

Investor Relations:
investors.peekaboobeans.com
1-855-692-3267 ir@peekaboobeans.com
SOURCE: Peekaboo Beans Inc.

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